Ebates Promotions
Digital, Email, SocialOVERVIEW
Ebates runs a new promotion every week of the year. They follow the cultural holidays when appropriate (e.g. Mother’s Day), but the Q4 holiday season has only a few big days spread over a six-week period, and there’s a risk of burning out customers with the same message.
SOLUTION
Merry Monday was conceived as a weekly follow-up to their Cyber Monday promotion, retaining the flavor of the holiday season. We also created mid-week visual refreshes to keep interest high across Ebates’ desktop and mobile sites, apps, email and social media.
